Video Marketing

Video Marketing Perth

Video Marketing Perth is taking off. Don’t be left behind. Now is the time when you must invest in video to market your unique selling proposition so you are not left behind.

Is your brand utilising the powerful medium of video marketing? Likely not, as Perth is currently lacking in video content for business. This neglect can cost your business by losing out on vital engagement with your customers and future customers that helps underpin a dominant marketing strategy. Consider the following statistics when considering video marketing for your brand’s advertising.

YouTube Is One of the World’s Largest Markets

Did you know that YouTube is second only to Google for daily searches? Companies work hard to show up first in a Google search, but to rank on the world’s number two search engine, you need to be using Video Marketing Perth. It is important to place your marketing where your customers are. More than three-quarters of people say they watch videos on YouTube at least once per week, and over half say that they are on YouTube daily.

Your Competition May Already Be Using Video & If Not, They Will 

If that is the case, then you are quickly falling behind. Do you use email marketing? Studies show that conversion is increased by 80% simply by adding a video to a landing page. In fact, emails get opened 5.6% more frequently when the campaign includes video. Also, click through rate nearly double when email readers know the link goes to a video.

Increase Your Mobile Reach

The whole world has gone mobile. That’s where Video Marketing Perth is so relevant.  What are people doing on their phones and tablets? Watching videos. More than half of mobile traffic is now streaming online videos. Online videos ads that are 30 seconds or less are watched from beginning to end 88.3% of the time. Can you say that about TV commercials where most people get up to grab something out of the fridge, change the channel, or look away to check their mobile devices?

Connect & Convert Your Audience Emotionally

Online video marketing provides you with a unique opportunity to engage your audience on an emotional level. Video Marketing Perth allows you tell a story and connects your brand with the feelings that those stories evoke. This is a great way to share your brand’s values with the public in a format that they want to view.

Yes, video marketing is the future of online marketing. Outsourcing some of your marketing resources to have videos produced for your brand is one of the best ways to spend your ad dollars. Whether you start a YouTube channel for your brand or post the videos on your landing pages to increase conversion rate and SEO ranking, you are sure to reap a high ROI from using Video Marketing Perth to engage consumers.

Give Me Some Proof Video Works In Perth!

Here is a recent example of a video for a client that had a fantastic impact for their brand: