Digital Marketing Consultant in Perth
You know your business needs or can improve on its digital marketing strategy but you are overwhelmed and don’t know where to start. You have used digital agencies before in Perth however you are lost with their language and frustrated with their results. You could massively benefit from a digital marketing consultant.
Hi, I’m Mark Williamson. I am the digital marketing consultant Perth business owners deal with directly, and I have been consulting here for well over ten years now. From working in photography in the hospitality industry to video, websites and branding, graphic design and conversion optimisation, I have a strong skillset to oversee your digital marketing and help it flourish into 2027.
Consulting engagements now routinely include Generative Engine Optimisation Perth strategy, so the advice you receive covers the answers AI gives as well as your Google rankings.
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The Digital Marketing Consultant Process
Do you feel like you are not performing in the market as strongly as you wish? Do you wish that your business was more noticed and it generated more customer leads? You could be focusing in the wrong areas and to the wrong target market. Use the expertise of a digital marketing consultant that stays up to date with the rapid developments in digital marketing and give your business its best chance of survival into 2026.
Discuss
After contacting All Marketing, you will be sent a short survey to collate information about your business so we can best understand your position.
Catch Up
Once we understand your business, lets catch up online over video or in person over tea or coffee and discuss how we can get your business from lazy to crazy.
Proposal
We then send you through a formal proposal for your review and subject to acceptance, an agreement is co-signed. It lays out timeframes, expectations and mutual responsibilities.
Online Marketing Consultant vs Digital Marketing Consultant
The titles are used interchangeably. An online marketing consultant and a digital marketing consultant do the same job: work out where your customers actually are, decide what deserves the budget, and hold the result to a number. The older term online marketing consultant tends to describe search and advertising work, while digital marketing consultant has widened to cover brand, content and AI visibility as well. In Perth you are hiring the person, not the title. What matters is whether they can show you what a new customer costs you to the cent, and whether the work is being done by the person you actually hired rather than passed offshore.
How to choose a digital marketing expert in Perth
A digital marketing expert is a senior specialist who can plan your marketing, do the hands-on work across search, advertising and content, and show you what it returned in enquiries and sales. The title is easy to claim, so it pays to test it. The best digital marketing experts in Perth will happily show you results from real accounts, explain their reporting in plain English and tell you which channels you should not spend money on.
Questions to ask any digital marketing expert
- Who will actually do the work? With All Marketing it is Mark Williamson, the same senior operator you first speak to, not a junior account manager.
- Are you a Google Partner? All Marketing is a verified Google Partner, which means Google reviews the ad spend managed and the results delivered.
- Do I own my accounts? Your Google Ads, Analytics and Business Profile accounts should stay in your name, so you keep the history if you ever move on.
- How will you measure success? Enquiries, cost per lead and sales, not impressions and clicks.
- What does it cost per hour? All Marketing charges $150 per hour + GST for senior time, with every hour logged against the work done.
If you are still deciding between hiring an expert directly and engaging a larger firm, the guide to what a marketing consultant actually does walks through a typical month of work.
Frequently Asked
Questions
With my extensive experience and deep understanding of Perth’s market dynamics, I provide tailored digital marketing strategies that are specifically designed to elevate your business’s presence and engagement with local audiences. My approach involves a blend of innovative tactics and proven methods to deliver measurable results.
A digital marketing consultant can help your business succeed with its marketing goals. A good digital marketing consultant will be up to date with the latest effective methods of garnering attention from your target market and will dedicate hours of time every week and month to learning, practising, implementing and refining new digital marketing strategies to help you succeed. At All Marketing, a minimum of one hour per day is spent on learning and developing new skills for improving strategies for our clients to succeed.
The average earnings for an experienced digital marketing consultant (5yrs+) is $80,000-$90,000. The top earners in Perth command $220 per hour and generate in excess of $250,000 in revenue per financial year. A graduate starting out may work for $40-$45 per hour and make $60,000-$70,000. Earnings are relative to performance.
In addition to seven years hands on industry experience, I have run a leading food blog that has attracted over 25,000 followers, have shot photography and video for businesses small to large across Perth and have managed advertising accounts from $600/mth to $1,000,000/yr.
Versatility. Many consultants tell you where to spend your money, I advise on this and can execute multiple services to make your advertising dollar stretch further.
We need to ascertain your target market and pinpoint your ideal customer before that question can be answered.
Yes for graphic design and with the exception of that all work is done in house in Perth and not off shore.
At All Marketing, the expense to engage consulting services starts at $150/hr + GST which represents a +30% discount and saving for your business cashflow over the standard industry rate. Don’t overpay with an agency, get the same expertise at a reduced rate as overheads are lower being a one man band.
By comparison, digital marketing agencies in Perth charge $220 per hour + GST. A digital marketing consultant could cost your business $5,000 and make it $50,000. The good thing if you are unsure if sales don’t lie, after an agreed reasonable timeframe, if your business isn’t generating more revenue via the marketing strategies the digital marketing consultant oversees, it’s time for a new one.
I utilise advanced SEO techniques, including in-depth keyword research, content optimisation, and technical SEO, to enhance your website’s visibility and ranking on search engines. This approach is continually refined to align with the latest search engine algorithms.
Absolutely. I specialise in creating bespoke content marketing strategies that resonate with Perth’s unique audience. This involves crafting compelling content that engages and converts, positioning your brand as a leader in your industry.
I measure campaign effectiveness using a range of metrics, such as conversion rates, ROI, and customer engagement. Continuous analysis and optimisation are key to ensuring the success of your digital marketing efforts.
My approach to social media advertising involves developing targeted campaigns that connect with your audience on a deeper level, leveraging the nuances of each platform to maximize impact and ROI.
By implementing targeted and personalised email marketing campaigns, I can help you nurture leads, retain customers, and drive conversions, making email a powerful tool in your marketing arsenal.
I stay ahead of digital marketing trends through continuous learning, attending industry events, and applying innovative practices. This proactive approach ensures that your marketing strategies remain cutting-edge.
Yes, I have extensive expertise in optimising Google Ads for maximum ROI, focusing on keyword selection, ad copy refinement, and bidding strategies tailored to your business goals.
I offer customised workshops and training sessions designed to empower your team with essential digital marketing skills, enabling them to contribute effectively to your business’s marketing efforts.
I conduct thorough market and competitor analysis to understand industry-specific trends, customising strategies that resonate with your target audience and set your business apart.
Utilising a blend of monitoring tools and strategic content creation, I effectively manage and enhance your online reputation, ensuring a positive and impactful brand presence.
My expertise in digital marketing includes a strong focus on data security. Implementing robust cybersecurity measures and adhering to data protection regulations, I ensure your business’s information is safeguarded to the highest standards.
My mobile marketing strategies are designed to leverage Perth’s unique market characteristics. From app-based marketing to innovative SMS campaigns, I create mobile strategies that effectively engage local audiences and drive business growth.
What Would You Do With an Extra $21,000 a Year?*
Senior digital marketing at $150/hr + GST, while the typical Perth agency charges $220/hr + GST. Slide to the hours you need and watch the difference grow.
Some of the best clients here arrived after an expensive agency engagement went quiet. Untangling what a big-name agency leaves behind has quietly become a specialty, and once the accounts are rebuilt and the reporting is honest again, those clients tend never to leave.